Vegan Moon – Food, Control and Masculinity

Posted on January 25, 2015 by Vegan Feminist Network

By Stevie Lynne

I read Vegan Moon so you don’t have to.

Trigger Warning: Abuse, racism, and sexual assault.Not Safe for Work: Contains graphic descriptions of non-consensual sexual encounters.

Note: If you’ve come to this post expecting romance fiction bashing, you’ve come to the wrong place. Romance fiction is important. Yup, that’s right: romance fiction is important. In arts and academic circles it’s a struggle to get this popular genre to be seen as anything other than some kind of fleeting triviality. Probably because it’s a genre dominated by women and prioritises women’s pleasure (both physical and emotional) and as we know, those things are “trivial”. This is not a space to dismiss the romance genre.

I was curious to pick up the novella Vegan Moon as it has a vegan werewolf as the hero. But it didn’t take me long to realise that this wasn’t the fun, sizzling, romantic romp I’d been promised…

Vegan Moon is a cis-het paranormal romance novella by American author Kerri Nelson. The central themes are masculinity, flesh-consumption, control and animality. The story follows the perspectives of Santiago Salazar, a Venezuelan dog trainer and werewolf, and professional chef Gabrielle (Gabbi) Connor as they experience instant steamy attraction to one another. Santiago’s plant based diet (there is no mention of veganism as an ethical system) is a source of conflict for the characters, along with the fact that Santiago is a werewolf.

The Hero and Heroine

Santiago is a werewolf who is struggling to control his urges for killing humans and part of his mechanism for control is his vegetarianism/veganism. Other examples of this trope are Munroe from Grimm as well as plenty of vegetarian vampires.

Santiago is described as a “a tall, dark mystery man… with pure lust in his eyes,” and as “[t]he tall, dark creature”.

The heroine of the story is Gabbi. She is described as “petite” and “blonde”, and although it is unsaid, she is probably white. She has a successful career as a celebrity chef, but finds her personal life a little lacking.

I won’t pretend to be an expert in race, but I think it is worth pointing out that constructing Santiago as “dark” and Venezuelan and as part animal in addition to making Gabbi as a pretty, petite, white woman, who spends a good chunk of the narrative afraid of Santiago, is problematic.

Veganism and Self Control

The novella’s thesis is outlined in chapter one. The hero, Santiago, as a werewolf has killed and eaten humans in the past. However, ten years ago, Santiago killed a drug dealer whom he says “deserved” it. But Santiago had a bad experience:

[ . . . ] the man’s blood was so full of chemicals that it had made Santiago sick for days. After that, he’d decided to turn over a new leaf…He’d become a practicing vegan with a new lease on life… Of course, since wolves were carnivores by nature, Santiago still had cravings that required serious impulse control management.

We learn a number of things about the premise:

Santiago’s choice to go vegan has nothing to do with non human animals or systemic injustice
Santiago’s choice is based on personal cleanliness
It is against Santiago’s nature to not eat meat, therefore abstaining from it is a difficult exercise, showing him to be a strong-willed character.

The author has a foreword in which she explains her own desire and failure to go vegetarian (in the text, she uses vegetarian and vegan interchangeably):

I’ve always believed that I could be a vegetarian as I’m addicted to the crisp, delicious selection of produce that calls to me at the grocery story [sic]. However, there’s apart [sic] of me that still craves the juicy taste of a well-prepared hamburger… I’ll never truly be a vegetarian despite my best efforts.

Nelson then goes onto say that she wrote this novella while she was pregnant and explains how much food cravings, especially for the flesh of non human animals, took away her control when it came to food choices. (Now, I don’t know what the food availability options are where Nelson lives, I can only go from what she says in the foreword. It may be the case that she lives in an area where a wide variety of plant based foods are not available all the time.)

Nelson has provided us with a tool to help readers construct one possible reading of her novella: Santiago can be read, in part, as an exploration of Nelson’s own desires and struggles to go vegetarian. What both author and character have in common is that non human animals are missing from their reasons. Nelson in her foreword constructs vegetarianism as an addiction to produce and the ability to conquer cravings. For her character Santiago, it’s all about overcoming and controlling his craving for human flesh.

It’s worth noting that the hero’s perspective in cis-het romance novels is never just a masculine perspective. There is a complicated interplay between author, cis-het hero, and reader. Not to mention how socially indoctrinated ideas about masculinity, identity and action inform the construction of the hero in cis-het romances.

Food and Arousal

After the our two main characters hit it off on a coffee date, Gabbi offers to cook Santiago dinner to show off her super fancy professional chef skills. She decides to make… pasta primavera (Note to any pro chefs looking to impress a vegan: that better be one heck of a pasta primavera).

Gabbi’s cooking puts Santiago close to losing control of his “animal libido” and the sensations he feels remind him of “hunting” and “feasting on meat”:

… all the scents of herbs and spices wafting around them, he could barely keep his animal libido in check.

He’d never known cooking and eating a meal could be this sexually stimulating. Well, he’d felt similar surges when hunting his prey and feasting on meat back in the day.

Food, killing and sexual arousal are all melded into one here, already we can predict the not-so-nice pathway that we’re headed down.

Consent, and Manipulation

Before we talk about the “sex” scene, there’s a bit of information revealed later in the story that is, I think, required to frame the “sex” scene. Santiago says:

Now that we’ve mated, you’ll continue to be drawn to me. You’ll slowly start to lose your mind if you don’t give in to the call. I’m sorry that this happened this way, but I’d like to help you. If you’ll let me.

In theory, Santiago knows prior to “mating” (here meaning a sexual act – presumably penis in vagina because of the way our culture prioritises this type of sex act as being “legitimate”) with Gabbi, that it will cause her harm: she will “lose her mind” if she doesn’t stay with him. In addition, if Gabbi were to find out that Santiago was a werewolf:

Their species code required that they either kill or mate [stay with for life] with any human who discovered their existence.

Essentially after “mating” Gabbi’s only option would be to stay with Santiago. If she finds out he’s a werewolf, her only options are to stay with him for life (made contextually obvious later), or the werewolves will kill her. This prior knowledge of Santiago’s makes all his actions suspicious. If he knows pursuing a romantic relationship with her might lead to “mating”, which will then forcibly make her stay with him (which he doesn’t tell her up front), that’s downright manipulative. Communicating any possible bad outcomes for your potential sex partner to them is something that you should do, full stop.

On one level Santiago’s inability to resist Gabbi, even knowing the harm it will cause her, both actual and potential, is also tied to the theme that animal flesh is irresistible (as seen in the foreword by the author). Neither Nelson nor Santiago seem aware/care about the harm their choices create and frame those choices in terms that remove their agency such as “addiction” and “craving”.

This knowledge, that we only learn after the “sex” scene, makes the violence and abuse in the “sex” scene even more shocking. At one point, Santiago shoves Gabbi. Gabbi protests to being shoved, but he ignores her protests and continues without her consent: “his hand continued to stroke up the inside of her thigh…”

After he makes her orgasm through manual stimulation, he also does not seek any kind of consent before penetrating her, let alone put a condom on:

She felt dazed and confused in the aftermath of her passionate storm. She felt the cool night air on her ass as her panties were thrust downward, and then she gasped at the feel of his hard cock shoving into her from behind… He was almost too rough in his possession of her tender, swollen pussy, but she was so lost in the moment that she just submitted to the frenzy. As he drove inside her, she heard the wet sound of their carnal connection… She closed her eyes and tried to imagine what they must look like as they mated like animals.

A comparison of who is doing what in this scene shows that Santiago is described with physical actions: he removes her underwear, he penetrates her, he “possesses” her pussy, and he drives inside her. Gabbi is described in a primarily passive ways: she is dazed, confused, feels, gasps, submits, hears and closes her eyes.

Note: I know this is not really sex, it’s assault. Also I know condoms and other safe practices aren’t “trendy” in romance novels, but it still pisses me off when I see it, because c’mon writers, you’re a creative bunch; make safe sex sexy.

Craving and Abuse

As if to emphasise the twin themes of craving and abuse, afterwards Gabbi observes Santiago’s personality change:

She shivered at the now delicate touch. It was in such complete contrast to the rough way that they’d just had sex. This man was an absolute mystery.

The “craving” for flesh has been satisfied. As it often is with domestic abuse: “The abuser’s ‘good side’ can give victims reason to think their partner is capable of being nurturing, kind, and nonviolent.”

After what the author calls “sex”, what can go wrong, does go wrong: Gabbi sees Santiago transform into a wolf. It of course totally freaks her out. As we already know, this means one of two things for Gabbi; either become his mate – i.e. stay with him for life – or the werewolves will kill her. She, however, doesn’t know these are her only options denies his phone calls and refuses to see him, even briefly thinking that he may have drugged her. She holes herself up away from him and spends time in hiding.

The werewolf council (there’s always a bloody council!) find out that Gabbi has seen Santiago transform into a werewolf, therefore steps must be taken to either make her be Santiago’s mate for life or kill her. Santiago seems remorseful about this fact:

He ached for the pain that he’d caused Gabbi, and he didn’t know how he’d go on living day to day as if he’d never met her… never touched her… never possessed her body and made her his own.

But Santiago’s remorse has virtually nothing to do with Gabbi, but himself. This is especially true of the phrase “possessed her body and made her his own”. This verbally echoes Gabbi’s observation that he “possessed” her pussy. She is not an agent, she is a thing to be possessed.

The werewolf council send Santiago’s friend, Tenny, to assess Gabbi’s suitability as a “mate” for Santiago. During this time, Tenny manages to convince Gabbi that she should stop being scared of Santiago and become his mate. We never see how or why she changes her mind. This is highly suspicious and once again shows that Gabbi’s agency is not important.

At the end of the novella Gabbi’s only reservation about everything that has happened is:

We’ve got to talk about this vegetarian thing.

Nelson’s construction of Santiago as a foil for her own relationship with animal flesh foods manifests as an abusive man who disregards Gabbi as an agent in her own right. Even Nelson’s construction of Gabbi is mostly passive to Santiago’s physical onslaught. The world building choices that Nelson has created makes Santiago into an abusive figure – he knows prior to any kind of sexual activity that Gabbi has to stay with him or else she will “go mad”. It’s difficult to excuse his behaviour in light of this. Thinly, the author suggests that Gabbi is probably his “soul mate”, but this is grossly inadequate.

There are a few things I think are worth highlighting in light of this novella: firstly, that even men who identify as “vegan” can be abusers; secondly, that the author constructs a world and characters where manipulation and abuse are considered okay in the pursuit of desire; and finally that the author believes abstaining from animal products is an act of immense control tying into how the abuse in the novel is symptomatic of the author’s view that cravings for animals’ flesh can’t be helped.

It was disappointing to see abuse and assault in this novella presented as sexy and desirable. It was also disappointing to see veganism misconstrued. It would have been nice for this to be a fun, romantic romp with a non abusive vegan hero, but alas, Vegan Moon did not deliver on that front.

Rape Analogy as Fast Food Advocacy

Posted on December 4, 2014 by Vegan Feminist Network

TRIGGER WARNING: This essay contains a frank discussion of rape analogy in the Nonhuman Animal rights movement, including images that depict violence against women. There are also discussions of other forms of human suffering (like pedophilia and racism) that may be painful for some readers.

In this essay, I want to quickly address some common responses to Vegan Feminist Network’s position on misogynistic imagery as a tactic in Nonhuman Animal rights. I believe much of the response reflects a commitment to sexism, but some also reflects a general ignorance to the impact that patriarchal ideology and a social environment of misogyny has on the activist imagination. The response also reflects a need to deflect discomfort, because these are tactics that have come to dominate our social movement space, and many have taken them for granted as acceptable and useful. Being made aware of participation in violence triggers cognitive dissonance, and it is a natural response to debate, deride, or deflect in order to protect a positive self-concept.

One of the most common responses we receive is an appeal to alternatives (the implication being that alternatives are either too difficult to imagine or simply do not exist). Activists may be sincere in their inquiries for alternatives to misogynistic tactics, but I believe this response is often engaged to derail the discussion. All activists know that there are certain lines that should not be crossed because they will be so offensive that they will hurt others and repel participants.¹ We don’t want to cause hurt and we want to grow our movement, so analogies that go too far are inappropriate.

Just today, this image was shared by A Well Fed World and Free From Harm. While no women are pictured, the analogy is implicit. Research into morally shocking imagery suggests that this approach can easily repel audiences. We can imagine how this response would be magnified by female audiences that are triggered by images of sexual assault and rape.

More and more activists in the movement recognize that slavery and Holocaust analogies are problematic. True, there are still some white-identified/non-Jewish persons clinging onto these analogies, but there are other analogies that I daresay no one would get behind. For instance, I think it is fair to say that everyone agrees that pedophilia analogies would go too far. A common analogy between women and other animals involves the violence of dairy production. Women are often depicted as being assaulted, beaten, and raped to make a point about what happens to cows. When women are targeted, there seems to be little objection. However, if activists were to produce and promote memes of children being sexually assaulted to raise awareness to dairy cows being violated, most would have to agree that this approach would be so triggering and hurtful, that it would be an act of violence and would put the movement in a bad light. Indeed, because the cows in the dairy industry are still babies and children themselves when they are hoisted onto the industry-termed “rape rack,” wouldn’t pedophilia analogies be more accurate than those that draw on violence against adult women?

But it isn’t about accuracy. It’s about swapping out one degraded and worthless body for another. As one reader pointed out, PETA’s foie gras campaign that positions women as the duck victim in advertisements and demonstrations across the world is illogical because ducks used in the industry are male. That doesn’t stop PETA from “telling it like it is.”

Indeed, a common response to misogynistic analogies is that “this is accurate; this is how it really is.” Vegan Feminist Network isn’t arguing against that, but we must be cognizant of media as a social construction. Media creators choose what story they want to tell and they seek to manipulate how audiences will interpret them. We live in a rape culture where violence against women is commonplace. The movement draws on this social reality to trigger a specific response. Patriarchal ideology may make many unconscious to this language they are using, but activists are not ignorant. No one (I hope) uses images of lynching or violence in nursing homes or mental institutions. No one uses images of humans with deadly diseases like cancer, AIDS, or ebola. All of these human experiences with violence and suffering could easily be enacted to make analogies about Nonhuman Animal exploitation. Fortunately, activists know better than to use them, because it is understood that they will be offensive and painful to the vulnerable groups whose experiences are appropriated. Except for women. The movement produces thousands of images and reenactments of women bloodied, bruised, assaulted, raped, dying and dead. Because women don’t count.

Women are still at the bottom of the ladder. Violence against women is so commonplace, it is rarely even questioned as a painful subject in the Nonhuman Animal rights movement. This is to be expected. In all social movements, women have been ignored, exploited, and left behind.² The anti-slavery movement would not let women participate and intentionally excluded gender from campaigns to make legislative language more inclusive. The Civil Rights movement kept women in organizational roles and pushed men into the leadership positions. The gay rights movement seriously underserved lesbians. The free-thinking/atheist movement soundly denies the need to recognize feminist issues. In all efforts to advance social justice, women have been made to take a back seat, never considered fully equal or worthy of rights. The feminist movement has been seeking to challenge this ideology since women were first ousted from anti-slavery efforts in the 1800s, but female activists continue to be framed as loudmouthed, unattractive, mentally unstable, feminazis. Just last month, Time Magazine listed the word “feminist” on their reader poll of words that should be banned. We’ve come a long way baby…but not nearly far enough.

Sexism is so normalized in our society that it has become invisible. You cannot turn on the television without being exposed to sexist remarks, jokes at women’s expense, sexual harassment, sexual objectification, and violent assault and rape of women. We are all exposed to a nonstop onslaught of sexist imagery in our society. It becomes as natural as the air we breathe. The bodies of women have always been sites of violence and domination, to the point where it becomes mundane and expected. So, when Vegan Feminist Network takes a stand against the encroachment of this violent imagery in Nonhuman Animal rights spaces, readers are understandably taken aback. They’ve never been made to think critically about the gender-based violence they have taken for granted as acceptable and normal for all of their lives.

Readers often respond with disbelief or with weak justifications, demanding a soundbite explanation as to why this behavior is problematic in two Facebook comments or less. The information is out there (as just one example, the Vegan Feminist Network website is chock full of free information), but few really want to learn more, because I suspect that few really care. This is the way it has always been done, women are easy targets, and women’s pain doesn’t matter (or matters less).

Kim Socha refers to these kinds of trans-species tactics as “fast food activism.” There is no concern with investigating why these analogies might be problematic, that is, why they may not work as a scientific matter, how the state of sexism is in our society influences interpretation, or how they impact women. Just like McDonalds, these analogies pull on the readily available language of violence against women and pump out advocacy cheaply and quickly irrespective of the hurt it causes to vulnerable groups and the damage done to society.

Violence-free activism that brings attention to Nonhuman Animal exploitation and the intersectionality of oppression is not difficult to achieve.

There are tons of ways we can help other animals without resorting to this tokenizing approach. I’ve published hundreds of essays on this website and on my personal blog, The Academic Abolitionist Vegan, most of which are grounded in my research in social movement theory and social psychology, and all of which are freely available. There are also hundreds of books on effective social change available. There’s no excuse for allowing patriarchal norms and PETA’s influence to dictate our activism. We don’t need to hurt women to help animals. We do it because it is easy and because women don’t matter, and that is a problem.

Notes

1. There are a few exceptions, including Israeli group 269Life which, in addition to “reenacting” sexual assault and violence against women in public, also uses shackles, chains, and branding on humans in street demonstrations. PETA, too, has utilized graphic analogies of African slavery and the Holocaust.

2. This is not to say that women were not leaders and important players (in all movements there are important exceptions), but only to emphasize that movements act as microcosmic social systems and too often exclude women and ignore their interests.

The New Frontier of Rape Porn in Animal Rights

Posted on September 8, 2013 by Vegan Feminist Network

Trigger Warning: Graphic descriptions of rape and violence against women.

On a public walkway, women are gathered around. One woman cradles her baby. Suddenly a gang of men dressed in black with ski masks grab her. They pull her child away, place the baby in a crate, and she screams and cries for her child. The assailants rip open her blouse, exposing her breasts. She is beaten, pulled by the hair, and a man forcibly clamps a breast pump to her nipple. She screams in agony, blood pours from her breast. When they are finished milking her, they beat her about the head, tie a lead to her neck, and drag her to a waiting van, where she is dumped inside.

This assault (what Nonhuman Animal rights organization 269 Life describes as a “performance”) is currently hosted on Youtube (not linked to here because it basically amounts to rape porn). As of this writing, it has over 36,000 views. The top comments are:

Stop it boner!

And

Nice tits!

One commenter requested they go further and actually rape, maim, kill, dismember, and cannibalize her:

LOL! Great! Keep doing this so people can see how radical vegans really are. Why stop at branding and milking? Seems kinda wimpy to not go all the way. C’mon, 269, you can do better than this. Let’s see impregnation! Spaying! Neutering! Euthanasia! How about butchering! Fire up the grill along side the branding iron. A video of you radical vegans chomping on some human steaks would really prove how sincere you are about animals being equal to humans.

But 269 Life reassures us that the message we should be gleaning is that dairy consumption is immoral and exploitative. Really? Because all I got from watching this video was sick to my stomach, fearful for my life, and flash backs to my own experience with rape and male violence. As for the male viewers, they were apparently turned on and hungry for more.

Dairy farmers do not dress in black with ski masks and dump their victims in vans, the stereotypical rapist does that. 269 Life uses the language of human female rape and murder to tell a story about cow rape and murder. While there are certainly similarities, 269 Life has botched this job big time. By the way, the infant used in the rape demonstration was real. Exposing a baby to this violence, staged or not, qualifies as child abuse.

Incidentally, this group also hosted another street demonstration where three white men were chained and branded with a hot iron. As with the white woman who was forcibly separated from her child and beaten by her owners, these branded men in chains draw on a history of human slavery. There’s something disturbing about white skinned activists from a mostly white organization reenacting a history of racial oppression while simultaneously failing to acknowledge it in their narrative.

In another street demonstration, this time against foie gras (the diseased livers of ducks who are force fed sometimes to the point that their esophagus or stomach ruptures before they are even slaughtered), a male activist forcibly holds down the head of a young woman. Her face shows terror, his shows violent determination. Her hands are bound and a feeding tube is forced into her mouth. The imagery is, not by coincidence, drawing on the popularity of “gagging” gonzo porn. Watching a woman gag on a penis, or feeding tube, whichever, is supposed to be sexy . . . especially if she is hurting and humiliated.

In another demonstration by the Vancouver Orphan Kitten Rescue Association, a parade float that is intended to “raise awareness” for homeless kittens is one big mobile strip joint. Nearly naked women writhe and flip on stripper poles down the street. Somewhere in the crowd of nearly naked women, you can make out a sign that pictures a kitten in need. One commenter writes: “Nice pussies.”

Some third wave feminists hail stripping as “empowering,” but for less privileged women who live the reality of sex work, there is nothing glamorous or liberating about stripping at all. The profession has extraordinarily high rates of sexual assault, rape, and pimping.

Animal rights activism draws on very real violence against women, children, and people of color, aggravating it, normalizing it, and sexualizing it. It’s clear from the public reaction, their intention to help Nonhuman Animals is getting completely obscured. Instead of alleviating violence and suffering, they aggravate it.

Dr. Wrenn is Lecturer of Sociology. She received her Ph.D. in Sociology with Colorado State University in 2016. She received her M.S. in Sociology in 2008 and her B.A. in Political Science in 2005, both from Virginia Tech. She was awarded Exemplary Diversity Scholar, 2016 by the University of Michigan’s National Center for Institutional Diversity. She served as council member with the American Sociological Association’s Animals & Society section (2013-2016) and was elected Chair in 2018. She serves as Book Review Editor to Society & Animals and has contributed to the Human-Animal Studies Images and Cinema blogs for the Animals and Society Institute. She has been published in several peer-reviewed academic journals including the Journal of Gender Studies, Feminist Media Studies, Disability & Society, Food, Culture & Society, and Society & Animals. In July 2013, she founded the Vegan Feminist Network, an academic-activist project engaging intersectional social justice praxis. She is the author of A Rational Approach to Animal Rights: Extensions in Abolitionist Theory (Palgrave MacMillan 2016).

Receive research updates straight to your inbox by subscribing to my newsletter.

Vegan Feminist Network

Critical essays and resources for vegan women and their allies

Tag Archives: Sexual Assault

Vegan Moon – Food, Control and Masculinity

Rape Analogy as Fast Food Advocacy

The New Frontier of Rape Porn in Animal Rights

Follow Vegan Feminist Network