Fisicoculturistas Veganos, Hombres Músculo, y el Físico Masculino: Por Qué Promover lo Masculino es Dañino para el Movimiento de la Liberación Animal

 

Muscled man's chest and arms, holding large floret of broccoli

Translation by Mariángel Villalobos. You can follow her on Twitter @mvillabe. The original English version of this essay can be found by clicking here.

PETA y otras campañas de liberación animal son comúnmente criticadas por explotar los cuerpos de las mujeres de una manera sexualmente provocativa en campañas para los animales no humanos. A través de estas campañas, las mujeres son motivadas a prostituir sus cuerpos desnudos en la calle, todo para llamar la atención a la situación de los animales no humanos. Mi amiga y colega Corey Wrenn llama la atención sobre los efectos dañinos de usar el sexo para vender el caso de los derechos de los animales, señalando que “la degradación de la mujer socialmente aceptada y su objetificación sexual está directamente conectada a la discriminación y violencia en contra de la mujer.”

Mientras que estoy de acuerdo de que tácticas como las de PETA dañan a la mujer y que estos trucos perpetúan la objetificación de la mujer, que de vuelta engendra violencia sexual, me gustaría señalar que hay otra manera en que las campañas de liberación animal comúnmente dañan a los animales y a las mujeres al mismo tiempo: al usar la masculinidad para promover el veganismo.

No es poco común ver organizaciones de liberación animal, como Vegan Outreach  ilustrar en sus panfletos cómo uno puede mantener su masculinidad en una dieta vagana. De hecho, en el panfleto de Vegan Outreach “Even if You Like Meat” (Aunque te Guste la Carne) ellos incluyen una foto de un fisicoculturista Robert Cheeke en una camiseta que lee “Vegan Bodybuilder” (Fisicoculturista Vegano), dando la aprobación para llamar la atención a sus hinchados músculos. Publicidad como esta perpetúa el siguiente mensaje: puedes ser vegano y también tener tu masculinidad.

Pausemos por un momento para considerar qué es la masculinidad y por qué es dañina.

La masculinidad se relaciona con las expectativas de la sociedad para los hombres; hay ciertos roles de género que son vistos como apropiados para que los hombres fomenten. Mientras que los roles

de género son comúnmente definidos como “un set de expectativas para comportarse, pensar y sentir, que son basados en el sexo biológico de una persona,” la masculinidad es un set de roles de género, comportamientos, y aspectos de personalidad esperados de “hombres reales”: fuertes, independientes, con metas, trabajadores, dominantes, heterosexuales, vigorosos, agresivos, no emocionales, físicos, competitivos, enérgicos (KIlmartin 1994, 7-17).

La idea de que la masculinidad es responsable por la violencia, incluyendo los asaltos sexuales, es raramente cuestionada. Como Kilmartin señala, la gran mayoría de actos violentos son cometidos por los hombres, llevándonos a concluir que hay una alta relación entre la masculinidad y la agresión (KIlmartin 1994, 211). De acuerdo al FBI (2011), aproximadamente 90% de los crímenes violentos en los Estados Unidos son cometidos por hombres.

Además de la relación entre la masculinidad y la violencia, la masculinidad es asumida como la responsable de la violencia sexual, ya que “los asaltos sexuales son casi exclusivamente perpetuados por los hombres” (KIlmartin 1994, 212). En su estudio transcultural sobre el abuso sexual, Sanday (1981) reporta que las sociedades con un alto índice de violaciones “toleran la violencia y fomentan a los hombres y niños a ser fuertes, agresivos y competitivos.” De la misma manera, Kilmartin (2005, 1) sugiere que “la socialización de los hombres para que sean agresivos y iniciadores sexuales, su desproporcionado poder social y organizativo, y su habilidad para intimidar basado en superior tamaño y masa muscular“ puede explicar el fenómeno de los asaltos sexuales llevado a cabo por hombres. La moral de historia, entonces, es que, “la masculinidad es uno de los más poderosos contextos en los cuales los asaltos sexuales ocurren” Kilmartin (2005, 1).

Cuando usamos individuos como Robert Cheeke, cuya imagen ilustra lo masculino, para promover el veganismo, perpetuamos la idea de que la masculinidad es un tipo de ideal que los “hombres reales” deberían esforzarse para alcanzar. Sin embargo, si la masculinidad es responsable de la violencia, especialmente la violencia en contra de los débiles o “femeninos”, entonces deberíamos pausar para considerar si hace sentido que usemos este tipo de tácticas de mercadeo para enviar un mensaje vegano.

Recordemos qué es lo que el mensaje de liberación animal conlleva: una de las metas del movimiento de la liberación animal incluye desafiar el modelo de dominio al repensar por qué nosotros damos privilegio y admiramos a los seres “dominantes” o “fuertes”. Sin embargo, cuando las organizaciones usan a los fisicoculturistas para vender el mensaje vegano, envían el mensaje opuesto, un mensaje peligroso: la masculinidad es preferida sobre lo femenino y hay una jerarquía donde lo masculino reina y domina sobre los demás.

Esta idea no solo pone en peligro a las mujeres, pero la idea de que hay una dicotomía entre lo masculino y lo femenino pone en desventaja a los animales, ya que los animales son identificados como parte de la “naturaleza” – y la naturaleza es de vuelta identificada con lo femenino.

Si queremos erradicar la explotación de los animales, debemos desafiar la idea de que “no importa por qué alguien es vegano, simplemente importa el que ellos son veganos.” Por que el que alguien sea vegano importa si nuestra metal final es completar la liberación animal. Si uno no comprende que los principios de fondo detrás del veganismo ético, como el rechazo al dominio de la jerarquía, entonces qué va a prevenir que él explote animales en situaciones que le permiten expresar su masculinidad, como en las corridas de toros, la caza de animales, etcétera? La masculinidad es un mensaje peligroso de mandar, y si podemos promover los beneficios para la salud del veganismo sin tener que recurrir a las imágenes de la masculinidad, por qué las organizaciones de liberación animal como Vegan Outreach se centrar en hacer esto mismo?

Por 1LT Cheryl Abbate

 

Why are White People Outraged Over Cecil the Lion but Not about Sandra Bland?

By Michele Kaplan

TRIGGER WARNING: The following article contains discussion of racism and police violence.

Author’s Note: This article is not suggesting that every white person is outraged over Cecil (let alone outraged over Cecil and not Sandra Bland). This article is also not suggesting that there aren’t any people of color who are outraged over the death of Cecil. However this question was asked by many people on the internet, and so thus the title, and thus the following is my two cents. 

Sandra Bland

Every time there is a trending topic, you can pretty much expect the following to happen. There will be a large amount of blog posts written about it. Some from the heart and some because people see an opportunity to bring more attention to their blog. Then, if the topic is trending long enough, there is the “inevitable” backlash.

Gorilla

You may or may not recall #Shabani, the “heartthrob Gorilla”, who was trending not too long ago but for a very brief period of time. So brief that there simply wasn’t enough time for a backlash to occur.

Sometimes the backlash is a reaction to a system that pins various groups against each other. A system that promotes the idea that there isn’t enough to go around, so you better get yours before your neighbor gets theirs. How often has there been situations where the powers that be say “Hey, specific oppressed demographic, you want your civil rights? We’ll give it to you, but it’ll be on the backs of these groups.”  (As if that was the only option. As if that was your best bet.) So, instead of intersectional activism (or realizing that all forms of oppression are actually connected and that we are far more powerful united, then we could ever be divided), it promotes Single Issue Activism, where every group is separately scrambling to be heard and to make progress.

For some groups, there is so much injustice against them, that they are on the constant verge of nearly drowning in it, and don’t even have the energy to then take on other causes than their own. The system loves this, because when the powers that be can keep us exhausted, the system can remain status quo.

The internet and the existence of trending topics is a prime example of that. Whenever there is a trending topic, other groups who perhaps do not feel heard, who are not getting the justice they deserve, see another cause in the spotlight and may start to feel angry or even bitter. Why are they getting all this attention but not my (worthy and valid) cause?! Some may start to panic that this will take away attention from their recent state of trending. Not because they are greedy for the spotlight, but they are validly desperate and know that the internet has a really bad habit of taking on a trending topic, utterly immersing themselves in it to the point of exhaustion, and then they move on. And if you’re aren’t directly impacted by a particular situation (like what’s going on in Palestine as one of many examples) then you have the luxury of moving on to the next trending outrage du jour.

Lion

Cecil, The Lion has been the latest trending topic that people are livid about, and like clockwork the backlash has started. However, there has been one legitimate question that is going around, that I would like to address.

Why Are White People Outraged Over Cecil The Lion But Not About Sandra Bland?  

And of course as a white person, I can not (and will not) say that I speak for all white people (seriously white bloggers, please stop saying that you do), and I certainly haven’t done an official survey by any means amongst all Caucasians, but as an animal rights activist and ally to the #BlackLivesMatter campaign, I do have some theories. Keep in mind, this is no way a comprehensive list and not necessarily in any order of importance.

1.) Because Racism. Let’s just get this one out of the way. The one we all knew existed. Some white people are livid about the death of Cecil, The Lion but do not give a crap about Sandra Bland (or any other innocent person of color who was physically harmed and/or murdered by the police.) because they are racist.

(On a side but related note, please refrain from using the hashtag #AllLivesMatter for Cecil. This is pissing some people off and rightfully so.)

Meme of Cecil the lion juxtaposed with a pig in a factory farm, both read, "I am Cecil"

The hashtag #IAmCecil and #CecilTheLion are popular pro Cecil hashtags that does not co-opt the #BlackLivesMatter hashtag nor does it have racist connotations like #AllLivesMatters. Image from TheirTurn.net

Having said that, here’s where it gets a bit more complicated.

2.) It’s A lot Easier To Get Pissed At That Hunter, Than It Is To Tackle Systemic Racism. It seems like this country can’t go a week without another innocent person of color being physically assaulted and/or murdered by the police. At times it’s just too much and a person may want to avoid (or at least take breaks) from the topic, because it’s so heartbreaking to see so much injustice (one after the other) and typically without legal consequence. I can’t even imagine what it’s like for people of color (particularly parents) to be inundated with bad news after bad news on a daily basis that directly and deeply impacts them on a very dangerous level.

That being said, sometimes humans (even though they care) start to shutdown and go numb in response to a mind blowing amount of injustice. Sometimes (especially if they aren’t aware of the importance of self care), people burn out and feel helpless in creating change for a particular cause. And then along comes Cecil, The Lion. So Cute and friendly. Plus he’s endangered! And he was killed how?!

Picketing outside the home of Cecil's killer. One sign reads, "KILLER"

And while said police brutality related deaths are often met with little consequence, Time Magazine recently reported that the government has introduced The CECIL Act which aims to “curb trophy hunters.” A baby step in the right direction, but progress nonetheless. The people have spoken and the government reacted in a pretty timely manner. With Cecil, people can be outraged and have way quicker results (at least addressing the immediate issue. The root of the problem? Meh. The nation is not as interested.) There’s no “Yeah, but what about Lion on Lion crime” or victim blaming, thus making the mainstream conversation really really easy. “Hey are you pissed off as to what happened to that lion?” “Yes!” “Great, me too!” “Let’s discuss and bond over our outrage” Done.

3.) The Hypocrisy Factor One thing that animal rights activists deal with (at least the ones who advocate for all animals, not just the Cecils and Shamus of the world) is the fact that our society is highly hypocritical when it comes to our compassion for animals. People are so pissed off at this hunter who murdered Cecil, to the point where some have adopted a mob mentality and are calling for harm to the hunter. They will frequently post about it, as they eat their chicken with bacon and cheese sandwiches and type with great fury while wearing their leather boots.

Piglet leaning on tiny guitar

“I will now play you the song of my people. It’s called “I don’t want to be your sandwich, dammit” off my latest CD “No Animal Wants To Die”

Meanwhile, this idea of selective compassion for animals is considered totally normal in our society, but for the animal rights activist, the hypocrisy can be frustrating as all hell, and this frustration often results in this particular issue becoming their main focus.

“But, question: how can people make an animal and not another human being their main focus?” This naturally is a touchy subject (and probably an article in itself) especially considering that historically humans have compared other humans saying they’re “like animals” (and thus inferior) in order to justify oppressing the living crap out of them. However, it should be noted (like all false ideas of superiority) that just because one group decides and declares themselves superior, it doesn’t mean that it’s true. That is why many animal rights activists reject the concept of speciesism (the idea that one species is by default superior over other species and thus it’s okay to oppress them), and go with the idea that we are all animals (which is actually scientifically accurate).

But why would an intersectional animal rights activist (who advocates not just for the non-human animals, but for the human ones as well) make Cecil their focus?

(See #4)

Window open to a blue sky

4.) The Small Window Of Opportunity. Even with the success and popularity of such films as Blackfish (which made a huge dent in Seaworld’s profits and challenged the way our society views certain animals), a conversation about animal rights (outside of the animal rights movement) is just not that common. Even more rare is when it involves “livestock” aka: the animals we have deemed as nothing more than “food”. We were raised to save the dolphins but eat the tuna. Cats are family but pigs are bacon. Thus when a situation like Cecil comes along, where an animal rights topic is actually trending? Small window of opportunity! (echo echo echo).

People knew when the news of Cecil’s death came out, that the animal rights community would speak out, but most animal rights activists did not predict people who normally do not take much interest in animal rights, to react with such outrage. This is a potential opportunity to expand the conversation, and deal with not just Cecil’s death but the root problem of speciesism. This could be the opportunity to show people that as long as any animal can be killed in the name of pleasure (whether it’s the “pleasure” of hunting or the “pleasure” of bacon), no animal (including Cecil) will be safe. Opportunities like this do not come very often and because any at moment in time, another topic could come up and wipe out Cecil’s popularity, soon to be forgotten, we must focus on this topic and give it the most attention on our social media accounts. What if people post about something else and that distracts people from this issue? People feel they must seize the opportunity before it passes (because it will.)

Like I said. Sometimes people are focusing on Cecil, The Lion and not horrific situations like Sandra Bland because they are flat out racist, and that’s all there is to it (and there’s no excuse for it.) But sometimes it’s a reaction to a system that has all of us desperately scrambling to be heard, and sometimes at the expense of hearing each other.

Bear

This essay originally appeared on Rebelwheels’ Soapbox on May 17, 2015.


me in wheelchairMichele Kaplan is a queer (read: bisexual), geek-proud, intersectional activist on wheels (read: motorized wheelchair), who tries to strike a balance between activism, creativity and self care, while trying to change the world.

Kedves Újdonsült Vegán

Translation by Eszter Kalóczkai. See more Hungarian translations of intersectional vegan essays by visiting their blog, Tudatos Vegán. The original English version of this essay can be found by clicking here.

Tartalmi figyelmeztetés: szóba kerül a szexizmus és a nemi erőszak

kép leírása: két félmeztelen, fehér, vékony, cisznemű nő, a testükre szaggatott vonalak vannak felfestve, és a testrészeik húsipari nevei, egyikük kezében tábla: “minden állatnak ugyanolyan részei vannak”
[kép leírása: két félmeztelen, fehér, vékony, cisznemű nő, a testükre szaggatott vonalak vannak felfestve, és a testrészeik húsipari nevei, egyikük kezében tábla: “minden állatnak ugyanolyan részei vannak”]

Kedves újdonsült vegán!

Kapaszkodj, mert kicsit döcögős lesz az utad. Amikor vegánná válsz, az először nagyon stresszes és sokkoló élmény lehet. Megtanulod, hogy mit egyél, mit vegyél, hogyan bánj a barátaiddal és a családtagjaiddal, és, hogy hogyan kezeld az intenzív haragot és szomorúságot, amit akkor érzel, amikor tudatosul benned a más állatok szenvedése. Ezek közül egyik sem lesz könnyű, de kérlek, ne add fel, mert minél tovább kitartasz, annál könnyebb lesz. Megígérem, hogy mindez teljesen normálissá fog válni, méghozzá hamarabb, mint gondolnád.

Valószínűleg meg fogod keresni a vegán közösséget, hogy segítsenek a váltásban, és rengeteg jóbarátot fogsz köztük találni, és rengeteget fogsz tőlük tanulni. Megnyugtat majd, hogy nem vagy egyedül, és, hogy vannak mások is, akik annyira szenvedélyesen meg szeretnék változtatni a világot, mint te.

Idővel viszont belátod majd, hogy vegánnak lenni egy dolog, de vegánnak lenni és nőként azonosítani magadat (1) teljesen más tészta. Ha épp párkapcsolatban élsz, lehet, hogy a párod ellenségesen fog reagálni a vegánná válásodra. Főként akkor, ha a társad férfiként azonosítja magát, a vegánságod kihívást jelent a férfiúi tekintélyére nézve. Lehet, hogy kijelenti, hogy sose tudnád őt megváltoztatni (akkor, is ha sose mondtál ilyet). Esetleg ragaszkodik hozzá, hogy főzz neki nem vegán ételeket, vagy menj vele nem vegán éttermekbe enni. Mivel nőként azonosítod magad, úgy érezheted, hogy nyomás nehezedik rád, hogy engedelmeskedj. A nőket kiskoruktól kezdve arra nevelik, hogy a férfiak érdekeit nézzék elsősorban. Ez nem jó, de így van – ne érezd magad rosszul, ha belemész.

Woman looking outraged as her male partner scoffs down a burger[kép leírása: egy fehér, szemüveges kopaszodó férfi egy hamburgerbe harap, mellette egy fehér vörös nő dühös arccal szóra nyitja a száját]

Ha nőként azonosítod magad, ne csodálkozz, ha a magukat férfiként azonosító barátaidban is ellenérzéseket vált ki a vegánságod. Például egy jószándékú Facebook-poszt, amiben emlékezteted az olvasóidat, hogy a nem emberi állatoknak is számít az életük, könnyen olyan reakciókat válthat ki a férfiakból, miszerint a.) túl érzelgős vagy, b.) túl nagypofájú vagy, c.)“meg vagy őrülve”. Az érzelmességet, a véleményednek hangot adást és a szellemi betegségeket mind a nőkkel azonosították a történelem során. A nőket könnyű semmibe venni ha túl nőiesek, vagy nem eléggé nőiesek. Évszázadokon át “hisztérikusnak” skatulyázták be a nőket, és intézetekbe zártak minket, hogy elhallgattassanak. Sokszor nem tudod, hogy viselkedj: ne legyél túl nyápic, de ugyanakkor azért figyelj a hangnemedre és ne legyél túl agresszív. Látni fogod, hogy lehetetlen nekik eleget tenni, úgyhogy inkább csak tedd, amit teszel, és ne törődj velük.

De a vegán nőként nem biztos, hogy itt véget érnek a nehézségeid. Ha úgy döntesz, hogy nem elég egyszerűen vegánnak lenned, és szeretnél aktivistaként is tenni az állatokért, valószínűleg még több férfiak által elkövetett agresszióval fogsz szembesülni. Mivel a vegán aktivisták többsége nő, ezért azt gondolhatod, hogy biztonságos hely neked. Sok szempontból persze az is, rengeteg női szolidaritással is találkozhatsz. Ugyanakkor a vegán mozgalom nagyon is a férfiak irányítása alatt áll. A férfiak vezetik a vegán aktivizmust – ők írják az elméletet, és ők döntik el, hogy milyen stratégia az elfogadható. Ők foglalják el a legtöbb helyet, és az ő hangjuk a leghangosabb.

Male-identified vegan leader gives talk with microphone

Ez a gyakorlatban azt jelenti, hogy sok nyomás fog rád nehezedni, hogy vagy csöndben, a színfalak mögött asszisztálj ezeknek a férfiaknak, vagy arra bátorítanak, hogy levetkőzz az egyes kampányok érdekében. Lehet, hogy nem kifejezetten a férfiak bíztatnak rá, hogy levetkőzz (a nők is sokszor részesek ebben), hanem a mozgalom patriarchális normái olyan környezetet teremtettek, ahol a nőktől elvárják, hogy szexuális tárgyak legyenek a “az állatok érdekében”. Talán elkezdesz arra gondolni, hogy mennyire “felszabadító”, hogy a jó ügy érdekében meztelen leszel. Ha ez jár az eszedben, akkor állj meg egy pillanatra, és gondold át! Jusson eszedbe, hogy csak vékony, fehér, cisznemű nőknek van megengedve, hogy az állatokért “felszabadítsák” magukat, és hogy a férfiakat szexuálisan felizgatni nem ugyanaz, mint izgatottá tenni őket a veganizmus ügyéért.Tapasztalaton alapuló kutatások tisztán mutatják, hogy a nők elnyomásának az alkalmazása nem állítja a befogadókat szembe az állatok elnyomásával.

Sajnos sokszor találkozhatsz nők felé irányuló szexuális zaklatással és erőszakkal a mozgalmon belül. Nem akarlak megijeszteni, de ez így van, és ezért előre figyelmeztetlek. Nem sokszor beszélnek erről, de valójában eléggé elterjedt. Ha nő vagy, ne hagyd, hogy ez elriasszon, csak arra emlékezz, hogy a nem emberi állatok társadalmi igazságáért küzdeni nem ugyanaz, mint mindenkinek a társadalmi igazságáért küzdeni. Tulajdonképpen azok a férfiak, akik hirdetik, hogy érdeklik őket a nők, színes bőrű emberek és más hátrányosabb embercsoportok jogai, nos, ezek a férfiak ugyanolyan veszélyesek, mint azok, akik nem is tettetik, hogy mindez érdekli őket. Ha te férfiként azonosítod magad, felszólítalak, hogy állj ki a nőkért, és tedd a vegán helyeket biztonságosabbá.

Úgy tűnik, a világ megváltoztatása bizony férfimunka. Ha nőként azonosítod magad, akkor valószínűleg ellenállásba fogsz ütközni, ha másként akarsz részt venni az eseményekben, mint a kávéfőzés, vagy a levetkőzés. De ennek nem kell így lennie. Ne hagyd el magad, maradj erős, hallasd a hangod, és követeld meg a tisztelelet. Ragaszkodj hozzá, hogy a vegánság pozitív, megerősítő élmény legyen. Ne hagyd, hogy egyeseknek az elnyomó mentalitása megakadályozzon a fontos munkában, amit elkezdtél. És ti, férfiak – mutassatok szolidaritást a nők iránt. Jól jön a segttségetek.

U.i. Ha színes bőrű nő vagy, akkor még tovább kihívásokkal kell szembenézned. Fehér nőként nem ismerem ezeknek a kihívásoknak a kiterjedését, de anni biztos, hogy a vegán mozgalom elég gonosz “színvak” hely tud lenni néha- Mindenképpen nézz rá a Sistah Vegan Project oldalára.

Corey Lee Wrenn, M.S., A.B.D. Ph.D. 

 

Lábjegyzetek

1. Ez a cikk a női élményről szól, beleértve a transz, interszex és genderqueer nőket is. Meg kell jegyeznünk viszont, hogy a transz, interszex vagy genderqueer vegánok további kihívásokkal találhatják magukat szemben a vegán mozgalmon belül.

 


Corey Lee WrennDr. Wrenn is Lecturer of Sociology. She received her Ph.D. in Sociology with Colorado State University in 2016. She received her M.S. in Sociology in 2008 and her B.A. in Political Science in 2005, both from Virginia Tech. She was awarded Exemplary Diversity Scholar, 2016 by the University of Michigan’s National Center for Institutional Diversity. She served as council member with the American Sociological Association’s Animals & Society section (2013-2016) and was elected Chair in 2018. She serves as Book Review Editor to Society & Animals and has contributed to the Human-Animal Studies Images and Cinema blogs for the Animals and Society Institute. She has been published in several peer-reviewed academic journals including the Journal of Gender Studies, Feminist Media Studies, Disability & Society, Food, Culture & Society, and Society & Animals. In July 2013, she founded the Vegan Feminist Network, an academic-activist project engaging intersectional social justice praxis. She is the author of A Rational Approach to Animal Rights: Extensions in Abolitionist Theory (Palgrave MacMillan 2016).

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Chère Nouvelle Vegane

Translation by Christophe Hendrickx. See more French translations of critical vegan essays by grassroots activists by visiting his blog, La Pilule Rouge. The original English version of this essay can be found by clicking here.

TRIGGER WARNING: Sexisme et violence sexuelle

Two young thin white PETA volunteers pose naked on a street corner with their bodies marked like meat cuts holding a PETA sign that asks viewers to go vegan
Chère Nouvelle Végane,

Prépare-toi, car un parcours mouvementé t’attend. Devenir vegane est, au début, une expérience très frustrante et traumatisante. Tu devras apprendre à manger autrement, ce que tu peux acheter ou non, comment gérer tes amis et ta famille, et comment gérer les sentiments intenses de colère et de tristesse qui viennent lorsque l’on ouvre son esprit et son cœur à la souffrance des autres. Rien de tout cela ne sera facile, mais, je te prie de ne pas abandonner, car cela deviendra vraiment plus facile au fur et à mesure de ton parcours. Cela deviendra normal et habituel avant que tu ne le réalises, je le promets.

Tu te tourneras probablement vers la communauté vegane pour t’aider lors de cette transition. Tu te feras beaucoup d’amis formidables et tu apprendras beaucoup des autres. Tu ressentiras un grand sentiment de paix en sachant que tu n’es pas seule et qu’il existe d’autres personnes qui sont aussi passionnées que toi pour changer le monde.

Par la suite, cependant, tu pourrais commencer à réaliser qu’être vegane est une chose, mais qu’être vegane et s’identifier1 comme une femme est tout autre chose. Si tu es en couple, tu pourrais t’apercevoir que ton/ta partenaire est hostile par rapport à ton choix. Surtout si ton partenaire s’identifie comme un homme, ta présence vegane pourrait présenter une remise en question de son autorité masculine. Il pourrait insister sur le fait que tu ne pourras jamais le changer (même si tu n’as jamais mentionné quoi que ce soit à ce sujet !). Il pourrait insister à ce que tu prépares des plats non-vegans, ou que tu l’accompagnes dans des restaurants non-vegans. En tant que femme, tu pourrais ressentir une pression importante à concéder cela. On apprend très tôt aux femmes que les intérêts des hommes passent en premier. C’est nul, mais c’est comme ça. Ne te sens pas mal si c’est le cas.

Woman looking outraged as her male partner scoffs down a burger

Si tu t’identifies en tant que femme, tu pourrais réaliser que tes amis s’identifiant comme des hommes sont également rebutés par ton véganisme. Par exemple, un post Facebook bien intentionné qui rappelle à tes lecteurs que les animaux non-humains comptent aussi, pourrait ennuyer des hommes qui sont prompts à répondre par des commentaires te décrivant comme quelqu’un de a) trop sentimentale ; b) grande gueule ; ou c) « folle ». La sensiblerie, le franc-parler, et la maladie mentale sont toutes des caractéristiques hautement sexuées. Les femmes sont vite rejetées comme étant soit trop féminines, soit pas assez féminines. Pendant des siècles, nous les femmes avons été stéréotypées comme étant « hystériques » et de là institutionnalisées pour nous contrôler et nous faire taire. Tu te trouveras souvent entre le marteau et l’enclume : ne sois pas trop sentimentale, mais, en même temps, surveille ton ton et ne sois pas trop agressive. Tu réaliseras qu’il est quasiment impossible de leur faire plaisir, et je suggère que tu continues simplement à continuer ce que tu faisais.

Male-identified vegan leader gives talk with microphoneMais tes combats en tant que femme végane pourraient ne pas s’arrêter là. Si tu décides qu’être vegane n’est pas assez et que tu veux t’impliquer dans l’activisme, tu feras à nouveau face à plus de violence masculine. L’activisme vegan est dominé par les femmes en termes de nombres, donc tu pourrais t’imaginer que c’est un espace sûr pour toi. De nombreuses manières, ça l’est. Tu trouveras de la solidarité féminine. En revanche, le mouvement vegan est fortement contrôlé par les hommes. Les hommes mènent l’activisme vegan – ils créent la théorie et ils définissent les tactiques qui sont acceptables. Ils occupent majoritairement la scène et leur voix sont les plus fortes.

Ce que cela veut dire c’est que tu ressentiras beaucoup de pression pour aider les autres animaux en ayant un rôle discret en coulisses en soutien de ces hommes. Tu pourrais aussi être encouragée à enlever tes vêtements pour certaines campagnes. Ce ne seront peut-être pas directement les hommes qui te diront de les enlever (les femmes t’encourageront aussi), mais les normes patriarcales du mouvement ont créé un environnement dans lequel on attend tout simplement des femmes qu’elles deviennent des objets sexuels « pour les animaux ». Tu pourrais commencer à penser que se déshabiller pour la cause est « libérateur ». Si tu commences à penser cela, wow, stop. Détrompe-toi. Songe également au fait que seules les femmes minces, blanches, cis sont autorisées à « s’émanciper » pour les autres animaux, et que réveiller les hommes sexuellement n’est pas réveiller les hommes sur le véganisme. Les recherches empiriques indiquent que faciliter l’oppression des femmes ne remet pas en cause l’oppression d’autres animaux.

Tu trouveras également beaucoup d’harcèlement et de violence sexuelle envers les femmes dans le mouvement vegan. Je ne veux pas te faire peur, mais c’est la vérité, et tu devrais être prévenue. C’est quelque chose dont on parle peu, mais c’est plutôt monnaie courante. Si tu es une femme, ne laisse pas cela te dissuader : rappelle-toi simplement que l’engagement pour la justice sociale pour les animaux non-humains ne se traduit pas nécessairement en un engagement pour la justice sociale pour tous. Vraiment, ces hommes qui insistent sur le fait qu’ils se soucient des droits et du bien-être des femmes, des personnes de couleur, et autres groupes humains désavantagés tendent à être tout aussi dangereux que ceux qui ne prennent pas la peine de s’en soucier. Si tu t’identifies comme un homme, je t’implore de travailler pour rendre les espaces militants plus sûrs.

Malheureusement, le travail du changement du monde est le travail des hommes. Si tu t’identifies comme femme, il est probable que tu rencontres de la résistance si tu souhaites participer à la sensibilisation au véganisme de façon plus significative qu’en faisant le café ou en te déshabillant. Cela ne doit pas se passer comme ça. Essaye de ne pas te perdre. Reste forte, prend la parole, et demande à être respectée. Insiste pour que le véganisme soit une expérience positive et ferme. Ne laisse pas les mentalités oppressives de certains t’empêcher de faire le travail important que tu avais prévu. Et messieurs, soyez s’il-vous-plaît solidaires des femmes. Un peu d’aide ne ferait pas de mal.

P.S. Si tu es une femme de couleur, c’est un ensemble supplémentaire de défis. En tant que femme blanche, je ne peux pas parler en profondeur de ces défis, mais je peux te dire que le mouvement vegan peut être un endroit vraiment désagréable par moments. Jette absolument un oeil au Projet Sistah Vegan!

– Corey Lee Wrenn, M.S., A.B.D. Ph.D.

Notes:

1. Cet article parle de l’expérience féminine, qui peut inclure celle des femmes trans, femmes intersexuées, et femmes gender-queers. Il faut prendre en compte le fait que les veganes trans, intersexuées, et gender-queers font face à un nombre supplémentaire de défis dans le mouvement.

This piece was originally submitted to an advocacy anthology designed to introduce new vegans to the movement, but did not make the final cut. For more information on sexism in the Nonhuman Animal rights movement, please stay tuned for my forthcoming release, A Rational Approach to Animal Rights: Extensions in Abolitionist Theory to be published by Palgrave Macmillan later this year. Please also see my publication with the Journal of Gender Studies, “The Role of Professionalization Regarding Female Exploitation in the Nonhuman Animal Rights Movement and my essay for The Feminist Wire, “Gender Policing the Vegan Woman.”


Corey Lee WrennDr. Wrenn is Lecturer of Sociology. She received her Ph.D. in Sociology with Colorado State University in 2016. She received her M.S. in Sociology in 2008 and her B.A. in Political Science in 2005, both from Virginia Tech. She was awarded Exemplary Diversity Scholar, 2016 by the University of Michigan’s National Center for Institutional Diversity. She served as council member with the American Sociological Association’s Animals & Society section (2013-2016) and was elected Chair in 2018. She serves as Book Review Editor to Society & Animals and has contributed to the Human-Animal Studies Images and Cinema blogs for the Animals and Society Institute. She has been published in several peer-reviewed academic journals including the Journal of Gender Studies, Feminist Media Studies, Disability & Society, Food, Culture & Society, and Society & Animals. In July 2013, she founded the Vegan Feminist Network, an academic-activist project engaging intersectional social justice praxis. She is the author of A Rational Approach to Animal Rights: Extensions in Abolitionist Theory (Palgrave MacMillan 2016).

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Dear New Vegan

TRIGGER WARNING: Discusses sexism and sexual violence.

Two young thin white PETA volunteers pose naked on a street corner with their bodies marked like meat cuts holding a PETA sign that asks viewers to go vegan

Dear New Vegan,

Brace yourself, because it’s going to be a bumpy ride. Becoming vegan is, at first, a very frustrating and traumatizing experience. You will have to learn what to eat, what to buy, how to deal with friends and family, and how to manage the intense feelings of anger and sadness that come with opening your mind and heart to the suffering of others. None of this is going to be easy, but, please don’t give up, because it will definitely get easier the longer you stick with it. It will become normal and habitual before you know it, I promise.

You will probably reach out to the vegan community to help you through this transition. You will make lots of great friends and learn a lot from others. You will find great peace in knowing you are not alone and that other folks are out there who are just as passionate as you are about changing the world.

Eventually, however, you may start to realize that being vegan is one thing, but being vegan and female-identified1 is another one altogether. If you are in a relationship, you may find your partner is hostile to your choice. Especially if your partner is male-identified, your vegan presence may present a challenge to his masculine authority. He may insist that you can never change him (even if you never mentioned any intention of doing so!). He may insist that you cook non-vegan meals, or join him in non-vegan restaurants. As a self-identified woman, you may feel considerable pressure to concede. Women are groomed from early on to put the interests of men first. It stinks, but that’s how it is. Don’t feel bad if you do.

Woman looking outraged as her male partner scoffs down a burger

If you are a self-identified woman, you may find that male-identified friends are turned off to your veganism as well. For example, a well-meant Facebook post that reminds your readers that Nonhuman Animals matter, too, may aggravate men who are quick to respond with comments about how you’re a) too sentimental; b) loudmouthed; or c) “crazy.” Emotionality, outspokenness, and mental illness are all highly gendered characteristics. Women are easily dismissed for being either too feminine, or not feminine enough. For centuries, we women have been stereotyped as “hysterical” and subsequently institutionalized to control us and shut us up. You’ll often find yourself between a rock and a hard place: don’t be too sappy, but at the same time, watch your tone and don’t be too aggressive. You’ll find they’re pretty much impossible to please, and I suggest you just keep doing what you do.

Male-identified vegan leader gives talk with microphoneBut your struggles as a vegan woman might not end there. If you decide that simply being vegan isn’t enough and that you want to get involved with activism, you are going to come up against more male violence. Vegan activism is dominated by women as far as the numbers go, so you may think it’s a safe space for you. In many ways, it is. You will find female solidarity. On the other hand, the vegan movement is very much controlled by men. Men lead vegan activism—they create the theory and they define what tactics are acceptable. They take up the most space and their voices are loudest.

What this means is that you are going to feel a lot of pressure to help other animals by taking a quiet role behind the scenes in support of these men. You may also be encouraged to take your clothes off for some campaigns. It may not be men directly telling you to get naked (women are in on it, too), but the patriarchal norms of the movement have created an environment where women are simply expected to become sex objects “for the animals.” You might start to think that getting naked for the cause is “liberating.” If you start thinking that, woah, stop. Think again. Consider also that only thin, white, cis women are allowed to “empower” themselves for other animals, and that turning men on sexually is not the same as turning men on to veganism. Empirical research shows that facilitating the oppression of women does not challenge the oppression of other animals.

You will also find a lot of sexual harassment and violence against women in the vegan movement. I don’t mean to scare you off, but it’s true, and you should be warned. It’s something that isn’t talked about a lot, but it’s actually quite common. If you are a woman, don’t let this deter you; just remember that commitment to social justice for Nonhuman Animals does not necessarily translate to a commitment to social justice for all. Really, those men who insist they care about the rights and wellbeing of women, people of color, and other disadvantaged human groups tend to be just as dangerous as those who don’t purport to care at all. If you identify as a man, I implore you to step up and work to make advocacy spaces safer.

Sadly, the work of changing the world is men’s work. If you are female-identified, you are likely to meet resistance if you want to participate in vegan outreach in ways more meaningful than making the coffee or stripping. It doesn’t have to be that way. Try not to lose yourself. Stay strong, demand voice, and demand that you be respected. Insist that veganism be a positive and affirming experience. Do not let the oppressive mentalities of some prevent you from doing the important work you’ve set out to do. And men, please stand with women in solidarity. We could use your help.

P.S. If you are a woman of color, that’s a whole extra set of challenges. As a white woman myself, I can’t speak to the depth of these challenges, but I can tell you that the vegan movement can be a really nasty “color blind” place at times. Definitely check out the Sistah Vegan Project!

Notes:

1. This piece speaks to the female experience, which may include that of trans women, intersex women, and gender-queer women. It should be acknowledged that trans, intersex, and gender-queer vegans have a number of additional challenges faced by the movement.

This piece was originally submitted to an advocacy anthology designed to introduce new vegans to the movement, but did not make the final cut. I suspect that the piece was accepted but later rejected due to its political undertones. It is reproduced here because I feel strongly about bringing honesty and accountability to our movement as a matter of justice for marginalized women. For more information on sexism in the Nonhuman Animal rights movement, please see my book, A Rational Approach to Animal Rights: Extensions in Abolitionist Theory (Palgrave Macmillan 2016). Please also see my publication with the Journal of Gender Studies, “The Role of Professionalization Regarding Female Exploitation in the Nonhuman Animal Rights Movement and my essay for The Feminist Wire, “Gender Policing the Vegan Woman.”


Corey Lee WrennDr. Wrenn is Lecturer of Sociology. She received her Ph.D. in Sociology with Colorado State University in 2016. She received her M.S. in Sociology in 2008 and her B.A. in Political Science in 2005, both from Virginia Tech. She was awarded Exemplary Diversity Scholar, 2016 by the University of Michigan’s National Center for Institutional Diversity. She served as council member with the American Sociological Association’s Animals & Society section (2013-2016) and was elected Chair in 2018. She serves as Book Review Editor to Society & Animals and has contributed to the Human-Animal Studies Images and Cinema blogs for the Animals and Society Institute. She has been published in several peer-reviewed academic journals including the Journal of Gender Studies, Feminist Media Studies, Disability & Society, Food, Culture & Society, and Society & Animals. In July 2013, she founded the Vegan Feminist Network, an academic-activist project engaging intersectional social justice praxis. She is the author of A Rational Approach to Animal Rights: Extensions in Abolitionist Theory (Palgrave MacMillan 2016).

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PETA Sexualizes Woman’s Death in Canine Heat Exhaustion Campaign

Trigger Warning: Post contains misogynistic audience responses to campaign discussed. Also contains discussion of violence against women (specifically abduction and murder).

Not Safe for Work: Post contains misogynistic audience responses that utilize vulgar language.

Elisabetta Canalis in low cut tank top sweaty and passed out in the front seat of a car

With summer upon us, leading animal welfare organization PETA has been drawing attention to the dangers of locking dogs in cars with a commercial featuring model Elisabetta Canalis dying of heat stroke. PETA’s promotional website graphically describes Canalis’s death, calling it a “scorcher”:

As the car heats up, Elisabetta experiences the agonizing symptoms of heatstroke. As panic and anxiety set in, Elisabetta’s condition deteriorates rapidly with the addition of excessive thirst, lethargy, lack of coordination, and a rapid heartbeat. Scared and alone, she desperately attempts to escape the car, which is quickly heating up like an oven.

Essentially, the video shows a scantily clad Italian supermodel locked in a car against her will where she suffers and dies. PETA exclaims: “Italian supermodel Elisabetta Canalis knows what it means to be hot!”

Nowhere in the commercial or on the promotional page is a dog ever shown. At all points, the “dog” referred to is the woman. Even the tip sheet listing appropriate actions for dogs found locked in cars shows an image of Canalis dead in the front seat.

PETA flyer for canines in cars: "If you see a dog locked inside a hot car: 1. Quickly take down the car's make, model, color, and license number, and have the owner paged in the nearest buildings. 2. Call local humane authorities or the police immediately; don't hesitate to call 911 if the animal is in distress. 3. Don't leave the scene until the situation has been resolved. 4. If you can't find the owner, the authorities are unresponsive or too slow, and the dog's life appears to be in imminent danger, find a witness (or several) who will back up your assessment, and take steps to remove the suffering animal from the car. 5. Wait for the authorities to arrive.

PETA defends the sexualization of this woman’s violent death because “sexy celebs” attract more viewers.

Twitter user asks PETA, "Can you explain why you chose a young, scantily clad model? Why you chose to maek her suffering and death sexy?" PETA responds: "Sexy celeb starred in vid so we'd reach more pple. 420k on YouTube have gotten important message thanks 2 Elisabetta Canalis"

If attracting more viewers is the goal, it’s certainly working. But if educating the public on Nonhuman Animal issues is the intent, the message seems to be lost on many. For example, the top two comments on the commercial’s Youtube page read: “Again, PETA has to resort to over sexualization in order to get their message across” and “Wouldn’t have happened, if she stayed in the kitchen.”

PETA-Summer-Scorcher-Top-Comments

Similar comments characterize the public’s response:

dog damn! I have never realized how sexy it was to let a dog closed in a car for a few minutes!!!

I want to get trapped whit (sic) that dog in the worst summer day god ever create (sic) if you dont (sic) mind.

i think this video is a great lesson to all women everywhere on the dangers of leaving the kitchen.

yay im going to do this to females, thank you peta for the idea

Women=dogs

mmm let me get in that car too n heat thangs up a bit more /licks lips

I bet this ad would have been cooler if she de-robed!

This did not teach me or change my mind on anything about animals…just made me want to fap it

never leave ur bitches in the car…got it…

This video has backfired in 2 ways: 1, I now regard women as dogs, 2, now I have a heat exhaustion fetish

And yet PETA insists the model is sexy, not her suffering and death. The point of the video, it reassures, is to “show how wrong it is to lock a living being in a car.”

Twitter user to PETA: "This advertisement draws heavily on imagery of violence against women, and you sexualized it. I believe it was intentional. PETA responds: "Sry u feel that way, that wasn't the point of the video. There was no violence, other than the extreme heat in the car."

More likely, the point of this video is to exploit sexualized violence against women to bring attention to PETA. Depicting a panicked woman locked in a car against her will is drawing on imagery of kidnapping, rape, and murder, an all too common occurrence for women. I can’t even say I’m convinced this is intended to draw attention to dogs when dogs are completely absent from the campaign.

Elisabetta Canalis PETA Car

PETA’s intentions may be good, but its facilitation of rape culture is unmistakable. A lot of money and time goes into advertising campaigns—these images were intentionally chosen to trigger particular cultural knowledges. It is not an accident it chose a “sexy” woman pounding on the windows in a desperate attempt to escape as she dies trapped in a car. The sexualization of rape and violence against women is a cultural norm, it’s something we respond to.

But aggravating violence against woman is not a valid justification for advocating on behalf of dogs or other animals. As evidenced in the viewers’ responses, trivializing the oppression of women to challenge the oppression of other vulnerable groups is not effective. People tune in for sexy misogyny, and exactly what they get.

 

This essay originally appeared on Feminspire on May 28, 2013.


Corey Lee WrennDr. Wrenn is Lecturer of Sociology. She received her Ph.D. in Sociology with Colorado State University in 2016. She received her M.S. in Sociology in 2008 and her B.A. in Political Science in 2005, both from Virginia Tech. She was awarded Exemplary Diversity Scholar, 2016 by the University of Michigan’s National Center for Institutional Diversity. She served as council member with the American Sociological Association’s Animals & Society section (2013-2016) and was elected Chair in 2018. She serves as Book Review Editor to Society & Animals and has contributed to the Human-Animal Studies Images and Cinema blogs for the Animals and Society Institute. She has been published in several peer-reviewed academic journals including the Journal of Gender Studies, Feminist Media Studies, Disability & Society, Food, Culture & Society, and Society & Animals. In July 2013, she founded the Vegan Feminist Network, an academic-activist project engaging intersectional social justice praxis. She is the author of A Rational Approach to Animal Rights: Extensions in Abolitionist Theory (Palgrave MacMillan 2016).

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